This is an incredibly relevant book which, although primarily based in the sports business, can certainly be applied to most industries in the modern, data-driven world. In fact, for large parts, the sports aspect feels notably incidental; “Winning with Data…” is, in fact, much more than this: a must-have business guide, written by what is clearly a top professional in her field. Fiona has a pedigree of the business side of sports; she is clearly highly connected, and I was left in li...
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